demonstration of how to combine various powder sachets and water into an extraordinary, edible miniature of actual food.

http://www.youtube.com/watch?v=g8gJOCwBuFc

Amazing... but what's the point?
Is this modelling, or somehow actually edible as proper sustenance? I don't get it...

gimmick, as you can eat it.

people just like having fun, doesn't need to make a point.